Add a call to action at the end

It’s psychological; our brains love lists. If you create some cool list, there is a big chance that people will click on it and later share it. Google reshaped its search algorithm to deal with the billion of pages and searches made every day, with backlinks in mind. Once …

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Let the world know you are creating content

Today, due to the way backlinks are evaluated based on different industry-related ranking factors, it is less quantity focused and more about the quality of sites from which the links are coming. The more popular and important a site is, the more links from that site matter. A site like …

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Focus on one website first

SEO strategies are most effective when implemented consistently and methodically. To begin with, you have to decide the initial goals you wish to achieve by instituting SEO. Whether you want to attract more visitors, gain more viewers for your blog, acquire new prospects or increase conversion. An SEO campaign can …

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More traffic is a positive sign to Google too

To help your content attract as many social signals as possible, make sure you have sharing buttons for the major networks close to your content. People are lazy, and if they have to hunt for ways to share the content they may not bother. Most businesses understand the importance of …

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Are you planning to use your keywords for advertising?

If you have not done any link building, or have been stuck in the link building tactics of a bygone era, you’re missing out on a lot of potential search engine power. The best link building strategies take more time and effort and are focused on building relationships and …

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Proven Ways to Convert Abandoning Visitors into Subscribers

Most modern SEO agencies will continue to proclaim that "content is king" (and in my opinion, it truly is). But being king is nothing without a kingdom. Like a tree falling with nobody around to hear it, good content with nobody around to read it is useless. Site owners must …

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It can be a great strategy to focus on long tail keywords

Design your site for all device types and sizes, including desktops, tablets, and smartphones. Use the mobile friendly testing tool to test how well your pages work on mobile devices, and get feedback on what needs to be fixed. With your core keywords grouped into buckets based on exact local …

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Why SEO Is Actually All About Content Marketing

RankBrain analyzes keywords against searches to let Google know what type of end results a web user is looking for. Google can then use that data to rank the relevancy of webpages concerning those keywords. It’s important to have breadcrumbs on your website. They show users how a page …

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Check your website for outdated plugins, themes or code

Google is far more capable of deciphering user intent and generating results that meet a user’s needs, rather than relying on one-to-one keyword matching. White hat, grey hat, and black hat are terms used to describe the type of SEO tactics used. White hat SEOs follow the guidelines of …

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Big Brands Burst to the Top

The methods vary from technical practices you can achieve behind the scenes on your website (we tend to refer to this as ‘on-page SEO’) to all the promotional ’off-page’ approaches you can use to raise your site’s visibility (link-building, social media marketing). One key impact the mobile-first index and …

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